If you want to succeed, it is imperative that you understand that site selection is all about employing both a systematic and disciplined approach. Making “Home Run” retail and restaurant location decisions takes lots of time and lots of effort. People in a hurry as well as people who hope to get lucky are the least likely to make “smart” location decisions – the kind which produce “Home Runs.”
Many different groups of people will benefit from reading The ABC’s of Site Selection. At the top of the list are both existing and aspiring business owners. Others who will gain important knowledge from this important book include commercial realtors, developers of shopping center and mixed use properties, city planning and development directors, economic development staff, redevelopment officials, directors of small business centers, chamber of commerce officials, SCORE counselors, and, college and university professors who teach undergraduate and graduate level classes in real estate, geography, urban planning, and business.
Public libraries, whether they are located in urban, suburban or exurban areas, are encouraged to add copies of The ABC’s of Site Selection to their Small Business sections as they are a great starting point for people who aspire to join the ranks of retail and restaurant entrepreneurs.